SEO Q&A by virtualciti Questions and Answers: What is your proposed approach? we study the current site and it's potentional customers and competitors. THen we go about finalising the key phrases. Then converge to the best phrase. Thereafter it is painstakingly built into the website - continuously monitoring the results/ comparisions till the page is tweaked. The Step-by-Step approach is: 1. Locating Keyphrase Neighbourhood. NEIGHBOURHOOD REPORT 2. Finalization of main Keyword/ phrase and a KEY PHRASE LIST (shorter the better for good optimization) 3. TOP 10 RANKING REPORT (for competitor indetification and their detailed analysis) A search engine optimization method that really works is to analyze the web pages that currently have a high ranking for your important keyword. As these pages have a top 10 ranking, they must have done something right. High rankings on search engines brings your web site targeted visitors, more customer and more sales. 4. Making the home page Search Engine Ready (optimizing) on the main keyphrase. Making about 10 other pages Search Engine Ready for other keyphrases in the neighbourhood. The optimization is done based on about 80+ factors that are used by Search Engines to Rank web sites. 5. Creation of Reciprocal/ Non-Reciprocal Links (optional extra) 6. Submission of Website to Open Directory Project/ Google 7. Web Page Submission to leading search engines: SUBMISSION REPORT 8. Tracking of Results. RANKING REPORT (search engines take some time to index a web site. Most search engines won't deliver immediate results. Usually, your web site will be indexed within 4-12 weeks) 9. Running a Link Campaign (optional extra) Additional possible work contract: 1. Submission to Directories. ($50 one time) 2. Submission to Special Interest Sites ($50 one time) 3. Reciprocal Links to-from sites : Link Popularity Report ($50 per link) 4. Creation/ modification of additional pages ($20 per page) 5. (Annual) Maintenance/ Improvement Contract ($250 maintenance/ $250 bonus on half increases (i.e. going from say 100 to 50 in rank etc. and 50% deduction on doubles going from say 100 to 200) Payment Milestones for a middle level keyword: Low Level Keyword: sub 100 thousand google : $250 Middle Level Keyword: sub 1 million google : $550 Top level keyword: 1 million + google : $1100 Day 1: Advance payment of 50% : Keyword Neighbourhood report Day 4: Finalization of keyword list with priority Day 8: Optimization of the site home page Day 10: Optimization/ creation of additional pages required Day 15: Submission to any open directory/ google Day 30-45: expect to open on google (within top 1000). If you turn up you pay the remaining 50%. If we get you (on any word in your keyword list) (a) top 10 you pay additional $500 (b) top 3 you pay additional $750 (c) No. 1 you pay additional $1000 Further maintenance work (if contracted) Day 50: Advance for the month ($ depends on the position) : reoptimize based on results. Will you guarantee that I will achieve a significantly better ranking? It depends also on what you'd call results - I'd call an increase in traffic (like doubling) to be a good result, than coming first in a long key phrase, which only you'd remember to enter. It is not a 100% thing. It takes time. But we have scheduled payments according to results. We have broken down payments into different phases and the MAJOR PAYMENTS ARE RESULT BASED. This in NO means forms a GUARANTEE. It only shows the extent to which we are confident and would accept the final payments only on achieving the results. How long will it take before you estimate I will see results? Usually results take anywhere between a month to six months to start appearing. Do you undertake Link BUilding and Link Management: Link Management: (Cost sheet for PR3 Reciprocal Links) (a) collection info on possible linkers (10 hours) $190 (b) draft letter (5 hours) $95 (c) send first mails (1 hour) $19 (d) followups (possible 1 hour / day for 30 days) $570 (e) link maintenance & the durations/ work reqd. for each (10 hrs) $190/month